15–16 Jun 2024 1 days to go! #CyclingShow Tickets

Haskapa Secures ABUS Competition as a Game Changer for National Cycling Show

Haskapa, a leading nutrition brand renowned for its commitment to health and wellness, has partnered with ABUS to offer an exclusive security competition for visitors to its stand at the National Cycling Show.

On stand G80 at the premier event in the cycling industry, Haskapa will present its latest range of nutritious products and learn about the proven benefits of incorporating haskap berries into their diet to improve exercise performance and endurance.

Visitors will have the exclusive opportunity to enter a competition to win a high-end ABUS aerodynamic Gamechanger helmet, designed lightweight for high-performance riding.  As one of the most popular helmets in the ABUS range, the helmet will be complemented by a bicycle lock to present all-around protection from the global security specialist.

Says Dr. Evie Kemp, Founder of Haskapa: “We are thrilled to be part of The National Cycling Show as an important sector for us to highlight the real benefits of consuming haskap berries, and their capacity to increase endurance cycling performance.

“The collaboration with ABUS is a special addition to our presence at the event.  With our focus on being a game changer in nutrition, ABUS’ popular security helmet shares our capability to make a real difference.  The chance to win a security lock for all-round protection offers cyclists the opportunity to enhance their ride with total peace of mind.”

Haskapa is a leading nutrition brand dedicated to promoting health and wellness through the power of nature, including the world of cycling.

Inspired by the extraordinary benefits of haskap berries, Haskapa offers a range of premium-quality products designed to support overall health and vitality, making it an ideal choice for cyclists seeking natural ways to enhance their performance.

Paul Spencer, ABUS Marketing and Commercial Director added: “The ABUS Game Changer Helmet represents the pinnacle of safety and innovation in cycling accessories. And learning more about Haskapa, it was clear that their objective in delivering ultimate nutrition also has proven results to enhance endurance.  The National Cycling Show is a natural opportunity to present these benefits and we’re excited to see the results of the competition, offering complete safety and security for an ongoing cycling experience.”

To enter the competition, please visit Haskapa on stand G80 at The National Cycling Show, taking place 15 – 16 June at The NEC Birmingham.