FAQ

About the Event

Which Hall are you in?

The show is in Hall 12

What are the Show opening times?

The show will be open 9am – 5pm on Saturday 15th June and 9am - 4pm on Sunday 16th June 2024.

Will there be food stalls?

Yes, there will be a number of NEC-managed food stalls, and some of our exhibitors will sell packaged food items.

Will I need ID?

We don’t require ID to gain entry to the Show.

Is there a cloakroom?

The NEC has a cloakroom before you enter the Show. Visitors with a VIP Ticket will have access to a VIP Cloakroom in the VIP Lounge.

Do I need to book to see a speaker?

No, our theatres are built into the exhibition hall and therefore free and accessible for all show visitors. The theatres do have limited seating, which will be allocated on a first come, first serve basis.

How are you working to reduce the carbon footprint at the show?

From working with the venue, looking at ourselves and collaborating with exhibitors. But here's the thing... Visitors' travel is the biggest carbon emitter of each show. So we need your help. Taking the train instead of driving will reduce the emissions of your journey by around 80%. The NEC is a 5 minute walk from Birmingham International train station or 90 seconds by the free air-rail walk. If you need to drive, car share with friends and reduce your impact by 50%. There's a great network of cycle and footpaths in the area and bike racks are near the entrance. There are also electric car charging point and more to come in the future...

My question isn’t here

If you still have a question, please email us on [email protected]

Tickets

Can I bring children with me?

Any adult can bring a child under 16 without charge, you can book this ticket when you book your own ticket through See Tickets. Please note children under the age of sixteen need to be supervised at all times.

When will I get my ticket?

Tickets will be sent out a week before the event, bring your ticket along to the Show either printed or on your mobile.

I haven’t received my tickets / I have lost my ticket / I want to amend my booking

The team at See Tickets would be happy to help you with any ticket enquiries here: https://nationalcyclingshow.seetickets.com/customerservice

Getting there

How do I get to the NEC and what facilities are available?

What about parking?

You should park in the NEC car parks. The NEC has additional information on parking, but if you’re travelling by coach please email us. Please be aware the NEC charge for parking. You can book your parking at preferential rates in advance.

Hotels

We've officially partnered with EventBeds™ by NuBreed Hotels to give this year’s Exhibitors and Attendees access to exclusively discounted hotels at selected properties near to the event.    
Save up to 30% and fully flexible rates are available. Due to increasing demand we'd recommend booking soonest through the EventBeds™ booking widget below or you can contact their Concierge Team directly at [email protected] with your requirements. Their office hours are Mon-Fri, 9am - 6pm.

Accessibility

Is the venue accessible?

The NEC aims to be fully user-friendly for visitors with access needs. This is a quick guide to some of their facilities

Will you have a quiet space available?

We will have small area reserved should a visitor need a few moments away from the Show floor – to find out more about this or speak to the team contact [email protected]

Can I bring my pet?

Only support animals are allowed inside the Hall.

cycling events alley

NEW for 2024, the Cycling Events Alley is a place for you to plan your 2024/25 cycling calendar.

Here you can talk to experts, identify and sign up for cycling events happening throughout the UK and further afield at the show.

The Bike Shed Cafe

The Bike Shed Café, at the centre of the show, is a great meeting point and the perfect place for a community catch up! Come and meet other visitors while you relax, unwind and refuel with our selection of food and drinks available to buy.

pump track

Fasttraxx will be joining us for an adrenaline-fueled experience with their exclusive, handcrafted Modular BMX/ MTB/ Jump Bike Pump Track! 

This unique setup offers a thrilling ride for everyone from beginners to seasoned bike enthusiasts so head over to the Pump Track feature to jump on and have a go.  

Bikes and helmets are provided to ensure you have a safe and exhilarating time on the track. Whether you’re looking to test your skills, learn new tricks, or just enjoy a taste of fun and excitement, the NEW for 2024 pump track feature is the perfect playground. 

Don’t miss this opportunity to ride on a one-of-a-kind track, crafted to deliver an unforgettable cycling adventure. Head to K10 on the floorplan. Suitable from 8 years upwards. 

recycling centre

Our mission is to build a sustainable model that uses Preloved Sportswear to provide inspiration, opportunities and support to others.
To use fitness as a driver for positive change to enable people to fulfil their potential whilst protecting our communities.

We understand that cycling, running and fitness in general has become extremely popular and we know how important fitness is to improve a person’s mental health. Unfortunately, with this increased popularity, comes an increase in unnecessary waste but we can all play our part in helping reduce unnecessary waste, protecting our local environment and preserving what we can for future generations.

You can help us achieve our mission by:

  1. Donating your Preloved Sports clothing, footwear and accessories to us. We love giving your Preloved Sports items a new home, either by reselling them on our online shop so others can benefit from them, or redistributing the items to charities and organisations who help those in need.
  2. Looking for a bargain? Our range of Preloved items is ever changing, some of which have never been worn. You can get a great deal and our profits are used to support those in need.
  3. By donating and buying with Preloved Sports, you are helping reduce the amount of waste entering landfill, protecting your local environment.


You can donate your Preloved Sports clothes, footwear and accessories at our stand E73 at The National Cycling Show.
Please ensure all items are clean and any footwear are paired. 
Follow us on our socials to see where everything goes.

'Find your Fit'

Brought to you by

One size does not fit all!

At Lake we match the fit to the function of every shoe we make. The footwear comfort & performance needs of cyclists are not only dependent upon the type of riding they will do, but also their gender & how hard they ride. 

Find Your Fit with Lake Cycling

We will be offering free shoe fit consultations throughout the day as well as displaying the latest products we have to offer. 

There will be the opportunity to purchase shoes on the day after your shoe fit consultation, we operate a fit first policy to ensure you are wearing the right model and size!

To view the full Lake line up visit the website.

UK FLATLAND BMX championships

Imagine parkour combined with breakdancing… on a bike. That’s BMX Flatland. Riders have nothing but their bike and the blank canvas of a smooth surface it's more of an art form than other styles of BMX, with an emphasis on creativity, style and originality, as riders link and mix tricks together. 

IMMERSIVE CYCLING

Sponsored by

Bikeability

Immersive cycle training using virtual reality technology: a partnership between the Bikeability Trust and Brunel University, London

The Bikeability Trust is working in partnership with Dr Dan Bishop of Brunel University London, to generate evidence that immersive cycle training using virtual reality technology can complement and augment existing Bikeability training for children. It makes them more observant, more aware, and more confident cyclists. The immersive training also enhances children’s attitudes towards cycling on roads. 

During the training, the children experience real-world scenarios viewed from a cyclist’s perspective, as they cycle on a static bicycle. They hear pre-recorded instructions that prompt them to look around and become more aware of their surroundings. Dr Bishop and his colleagues have also ‘gamified’ the experience, such that the children collect points, manifested in a series of reward sounds, if they look in the right places at the right times. Unsurprisingly, this gamified approach has proven popular with adolescents, a notoriously difficult group to engage with vis-à-vis cycling as a mode of active travel.

At The National Cycling Show 2023, Dr Dan is bringing immersive cycle training to the activity floor, giving guests the chance to try out the virtual reality training themselves.

SHOWCASE ALLEY

Our Showcase Alley is the perfect place to explore the latest innovations in cycling technology to retro colourways. You can check out the newest carbon fibre frames, high-performance wheels, and cutting-edge suspension systems. A mini bike gallery with supporting information to really get your wheels spinning. The brands with bikes display in the Showcase Alley are at the event exhibiting so make sure that you check them out on their stands too if you want to find out more info.

We will announce the full list of bikes in showcase alley in the near future.

Coaching and Training Zone by Rowe&King

Sponsored by

Cycling coaching to help you become a better cyclist, with more power and more endurance

Take your cycling up a level with expert training advice and guidance from Rowe & King – the coaching company co-founded by INEOS Pro – Luke Rowe, Olympic Champion – Dani Rowe (nee’ King), Matt Rowe and father Courtney.

At the show, the Rowe & King Team will be offering;

  • 1-1 Training consultations (15 minute slots, bookable on the day), to discuss your personal goals and what type of training would benefit you, plus the opportunity to ask questions and even jump on a bike to look at your pedalling style / position.
  • Scheduled 'group consultations' - a 30 minute session each day, covering two big topics in training; Improving your Climbing (Saturday) & Indoor Training (Sunday)
  • The opportunity for a casual chat with a Rowe & King Coach at the Rowe & King stand, covering anything related to the world of cycling, where you can find out more about the various packages that Rowe & King offer, to help make 2023 a great year on the bike!

her spirit zone

Sponsored by

Book a 1:1 with Gemma Her Spirit woman's health physio https://calendly.com/herphysio/running-show-pelvic-health-chat

Come & have a FREE 10 min chat with me about any pelvic health concerns you are experiencing. This includes bladder issues - incontinence, prolapse, bowel concerns. From this chat with can put together a plan of action.

Zwift zone - Have a go and indoor cycling and better understand the Zwift world 

Core strength zone - Core strength is a must for anyone cycling but doing it correctly is always hard to understand. Come and chat to the Her Spirit coaches to improve your plank and how to get functionally stronger.

Meet the coaches - Meet Co-founders Mel and Holly and Her Spirit coaches Sharon and Gemma to chat through your cycling  plans.

BIKEPACKING AND ADVENTURE bIKING ZONE

Your bike is the perfect tool to access the world and explore beyond your local routes and segments. At the Bikepacking and Adventure Biking Zone, hear tips and advice on how to get started.

Learn how to travel the world by bike, what gear to look for, and top destinations, from a schedule of fun, informative seminars, meet and greets and question and answer sessions across the weekend.

Check back here for the schedule and updates:

WHEELS FOR ALL HUB

Wheels for All is working with the National Cycling Show 2024 to bring inclusive and accessible cycling to everyone through their featured stand ‘Wheels for All Hub’. Wheels for All is a national accessible cycling charity which promotes inclusive cycling through a range of successful community engagement programmes that give people the opportunity to cycle on a regular basis; through help, support and guidance.

Joining them in this area will be:

For details on joining us in the Wheels for All Hub, please contact Addie Brake - [email protected]

CPR WORKSHOPS

Sign up for a live demonstration and hands-on practical workshop on how to perform CPR (cardiopulmonary resuscitation) and use an AED (automated external defibrillator) which will mean you leave the show equipped with the knowledge, skills and confidence to potentially save a life.

You do not need any previous experience to attend and the sessions are provided in a friendly, non threatening environment. Everyone should know what to do in the event of an emergency. This will be time well spent in between enjoying all the other Show attractions!

Bookings will be made available soon for this feature, please check back to this page.

THE BIKE CLINIC

Your first stop for mechanical instruction and advice, The Bike Clinic will be open across the weekend of the National Cycling Show.

The Spokes People team, headed up by master mechanic and Cytech instructor and assessors Lee Niven and Darren Hyland, will deliver workshops and sessions for both experienced cyclists and first time tyre changes.

Some sessions will take the form of hands on workshops, where the Spokes People team will run through Cytech accredited practice and advice for you to take back to your garage. Other sessions will feature seminars, workshops, brand-specific demos and ask-anything sessions with professional cyclists, trainers and mechanics.

We are busy at work putting together this comprehensive schedule, so be sure to look back at this page for updates and bookable opportunities.

MiRiDER Test Track and Showroom

Get ready to ride into a world full of fun and adventure with MiRiDER!

MiRiDER returns as a feature sponsor at The National Cycling Show 2024. MiRiDER is all about the excitement of compact e-bikes, and is gearing up to astound visitors with an interactive stand showcasing the entire range, including the MiRiDER One - winner of the Auto Express - Best Buy 2024, the GB3 and the brand-new launch of the MiRiDER 24.

Prepare for an unforgettable experience as the team welcomes you into the spacious test track and showroom area. Step into the multi-award-winning realm of MiRiDER as you are guided through the full collection with demonstrations of the e-bikes and their innovative features plus a variety of stylish accessories.

The team are also very excited to unveil an exclusive special edition range, designed to elevate the aesthetics of the standard colour options with eye-catching graphic packs and premium upgrades.

Once you've taken a look at the range, you can experience MiRiDER first-hand and take one of the e-bikes for a spin on the impressive 120m test track. Cruise along with ease and smoothly navigate the corners, and for that extra adrenaline kick, there is even a nifty ramp. Once you try a MiRiDER there is no going back to regular riding. It's the perfect opportunity to experience the full capabilities of the MiRiDER collection in a safe and dynamic environment. Get ready to ride into a world full of fun and adventure with MiRiDER!

BMX & MTB Live Performances

Brought to you by

The UK’s best riders from BMX & MTB go head to head in this epic Fusion Extreme stunt show battle to find out who is king of pushing the limits.

Witness jaw dropping stunts including; bikes leaping across ladders, high speed no handed spins to huge backflips as the riders push the limits that will make you laugh, cheer and celebrate.

While Professional BMX Flatland Rider and former UK & Welsh Flatland BMX Champion and multiple Guinness World Record holder Matti Hemmings will be offering fast-moving, fun and innovative BMX Flatland workshop for all ages throughout the show that will boost self-confidence and fire the aspirations of all ages. 

The Meet & Greet Zone

The National Cycling Show gives visitors the opportunity, not only to hear from their heroes, but also to meet the speakers after they have been on stage. The Meet & Greet Area will operate on a first-come-first-served basis and gives visitors an opportunity to ask questions, get autographs and generally interact with our All-Star line-up across the two days.

The MTB, Gravel and BMX Stage

If trails, pump tracks and tow-paths are more your style, The MTB, Gravel and BMX Stage is the ideal place for you to learn new skills and hear from some of the world's top riders. Across the weekend this stage will host interviews, brand-showcases and skills sessions to enhance your riding.

The Inspiration Stage

Sponsored by:

The Inspiration Stage will host interviews, workshops and advice across the weekend of the National Cycling Show. Hear inspirational stories from Olympic legends and skills, training and advice to make sure that you are a part of the next breakaway.

Frequently asked questions

Do I need to book to see a speaker?

No. Our speaker sessions are accessible for all show attendees, seats are limited however so we suggest arriving at the stage 5/10 minutes before the speaker you want to see is on to claim a seat. There is plenty of standing room available too.

Will I be able to meet the speakers after they have been on stage?

The Meet & Greet Area will operate on a first-come-first-served basis and gives visitors an opportunity to ask questions, get autographs and generally interact with our All-Star line-up across the two days.

Is there a timetable of the sessions?

Yes, head to the agenda page on our website to view the speaker schedule. There will also be printed boards at the Inspiration Stage at the show with the schedule.

Gallery

Speakers

Over two days, we will have a wide range of speakers and celebrities as part of an unmissable programme of live events to engage and inspire visitors (from beginners to elite). Full programme details will be available in due course. Sign up for our newsletter for future news updates.

Tale

EXHIBITORS & SPONSORS

Want to join the brands below and exhibit at National Cycling Show?

Headline Sponsor

Exhibitors

Filter by category

3T bike

B14

Alf England

D60

Alfano Frameworks

B26

All Mountain Adventures

F76

Applied Nutrition Ltd

D42

Army Cycling Union

H60

Atherton bikes

G2

BackPedal

B27

Bearhug

G43

Bikebook

C78

Bikonic

C63

Bimas

E56

Brains Pure CBD

I71

Brick Caps

B71

Briers Property Rentals

H14

BrighterBikes

D66

Chase The Sun

CA3

Chill Tubs

G32

Chock Shop

G51

CIRGO

G42

Cock-a-doodle-doo Sports Marketing

E72

CPR ZONE by Muriel Dempsie

E70

Craft BMX

F12

Derby Arena

I30

Doughnutz

I10

eGLOVE

C65

Epic Paintball Events

E52

Eyepod Eyewear

F60

Fablecycle

G22

Fauna & Flora

G83

Fenwick’s Ltd

I62

Firepot

H70

Flapjackery

H31

Flow

I2

Focalpoint Optics

G84

GeoMetron Bikes

H12

Girona Cycling

H51

Grity sustainable sports apparel

G30

Hammer Nutrition

F61

Haskapa

I32

Hello Fresh

I33

Holland & Barrett

G52

Indibike Graphics

H10

John Pye Auctions

F80

Juicy Bike

H50

JVC

F11

Kalas

G10

Kona Bicycles

N45

Kron

E56

Lake Cycling

H32

Leicester Round Bike Ride

CA5

Limar

B14

Loop

E56

Lubrication Limited

C64

Magicshine

F22

Marin Bikes

F71

Medline Consultancy Limited

D68

Tredz

Merida

D20

MiRiDER

M50

Muscle Mechanics

B25

MuscleFlo

H30

Nalini

E50

NZERO

G34

Occhio

E50

One Good Thing

I54

Pegasus MTB

F13

Preloved Sports CIC

E73

Prestacycle

I52

Questars Adventure Races

CA2

RaceWare Components

F2

Radical Bicycle Co

H4

Rehook

G50

Ride Moment

D65

Riese & Müller

F10

Rolling with The Glen

I50

Roof Boxed

H40

Salice

F21

Sealskinz

F63

Shand Cycles

H71

Shark eBikes

F20

SHOKZ open ear sports headphones

G41

Spokes People

D74

Sportive HQ

CA1

Stolen Goat

G60

Stretch Seat

D82

StuART Storey Art

A30

Sure Clinic

A42

Sustrans

F62

Synergy Pro360 Performance Nutrition

D63

Tails.com

O60

Tall & Chain by SixSummit

F84

Tempus Cycling

F72

Tenways

E68

The Adventure Project

G81

The Long Run Club

E3

Tomcat

B50

Tredz

D20

Tullio

G12

UDOG

B14

Unite Co

D70

Headline Sponsor

V12 Retail Finance

B4

Van Raam

B50

Vanguard Cycles

G63

VELO DE VILLE

D34

Velorim Ltd

E4

Vielo

D40

Warmthru

H6

Wheels For All

B50

Winch & Plummet

I14

Yamaha E-bikes

D60

Zero Waste Medals

I31

Product Finder

Apparel

All Mountain AdventuresF76
BearhugG43
Derby ArenaI30
FablecycleG22
Grity sustainable sports apparelG30
KalasG10
Lake CyclingH32
Marin BikesF71
NaliniE50
OcchioE50
Ride MomentD65
SaliceF21
SealskinzF63
Stolen GoatG60
Tall & Chain by SixSummitF84
Tempus CyclingF72
The Adventure ProjectG81
The Long Run ClubE3
TullioG12
UDOGB14
Vanguard CyclesG63
WarmthruH6
Winch & PlummetI14

Art

StuART Storey ArtA30
Zero Waste MedalsI31

Bike Lights

BrighterBikesD66
MagicshineF22
Vanguard CyclesG63

BMX

FlowI2
Unite CoD70

Charity

Army Cycling UnionH60
Canal & River TrustG40
Dogs TrustD71
Fauna & FloraG83
Greenpeace UKB22
Macmillan Cancer SupportI53
Royal British LegionA31
RSPBF70
SSAFA Army CharityF79
SustransF62
Wheels For AllB50
Woodland TrustD80
WWFA63

Cleaning

NZEROG34
Vanguard CyclesG63

Coaching

Derby ArenaI30
Fusion Extreme
Pegasus MTBF13
Spokes PeopleD74

Components

3T bikeB14
Derby ArenaI30
Marin BikesF71
NZEROG34
RaceWare ComponentsF2
Unite CoD70
WarmthruH6

Ebikes

Alf EnglandD60
CIRGOG42
FlowI2
MeridaD20
MiRiDERM50
Riese & MüllerF10
Shark eBikesF20
TenwaysE68
VELO DE VILLED34

Events

All Mountain AdventuresF76
Army Cycling UnionH60
Chase The SunCA3
Derby ArenaI30
Girona CyclingH51
Questars Adventure RacesCA2
Sportive HQCA1
TullioG12

Finance

V12 Retail FinanceB4

Glasses

Eyepod EyewearF60
SaliceF21

Gloves

eGLOVEC65
SealskinzF63
Stolen GoatG60

Gravel

NZEROG34
Radical Bicycle CoH4
Unite CoD70
Vanguard CyclesG63

Gravel Bikes

3T bikeB14
Alfano FrameworksB26
Marin BikesF71
MeridaD20
Radical Bicycle CoH4
Shand CyclesH71
Unite CoD70
Vielo - R + 1D40

Headphones

JVCF11
SHOKZ open ear sports headphonesG41

Kids Bikes

Derby ArenaI30
FlowI2
Unite CoD70

Mountain Bikes

Atherton bikesG2
GeoMetron BikesH12
Marin BikesF71
Questars Adventure RacesCA2
Radical Bicycle CoH4
Shand CyclesH71
Unite CoD70

Nutrition

Applied Nutrition LtdD42
Brains Pure CBDI71
Chock ShopG51
FirepotH70
Hammer NutritionF61
HaskapaI32
Holland & BarrettG52
Muscle MechanicsB25
Synergy Pro360 Performance NutritionD63

Physio & Health

BearhugG43
Chill TubsG32
CPR ZONE by Muriel DempsieE70
FirepotH70
Holland & BarrettG52
Rolling with The GlenI50
Sure ClinicA42

Retailer

Alf EnglandD60
BikebookC78
Chill TubsG32
Focalpoint OpticsG84
Holland & BarrettG52
NZEROG34
Radical Bicycle CoH4
Roof BoxedH40
SealskinzF63
Stolen GoatG60
Vanguard CyclesG63

Road Bikes

3T bikeB14
Alfano FrameworksB26
MeridaD20
Shand CyclesH71
Vielo - R + 1D40

Service Provider

BackPedalB27
Cock-a-doodle-doo Sports MarketingE72
Derby ArenaI30

Tools

BikonicC63
NZEROG34
PrestacycleI52
RehookG50
Vanguard CyclesG63

Travel

Briers Property RentalsH14
Roof BoxedH40
Sportive HQCA1
The Adventure ProjectG81
TullioG12

Wheels

Alfano FrameworksB26
Derby ArenaI30
Vanguard CyclesG63

Welcome to the National Cycling Show 2023

WELCOME

Addie Brake

Commercial Director
at Raccoon Media Group

Welcome to the National Cycling Show! It has taken a solid 11 months to bring this together with a lot of work to ensure that this is a great day out for people who love bikes, are new to the sport or getting back into it after a break.

We have curated this show so that there is something for everyone regardless of age, ability, background or gender. We have created something for the Roadies to MTB riders and eBike fans to purists. We strive to be as inclusive as possible showing that there is a bike for EVERYONE!

What’s on offer?

Two stages with amazing speakers and content – The Road and Track Stage sponsored by Sports Tours International and The MTB, Gravel and BMX stage sponsored by Nevis Range will play host to speakers including Ed Clancy, Bethany Shriever, Kriss Kyle, Sir Chris Hoy. Head over to the Agenda button on the Show Guide to see who is speaking, when and where.

What can I do other than shop?

Tonnes!

  • After hearing from our speakers you can check out Showcase Alley sponsored by Science in Sport where you can see latest technology and retro bikes which will have everyone drooling.
  • Back by popular demand we have Fusion Extreme at the Show to keep the crowds entertained with demos, displays and workshops.
  • Our inclusive hub delivered by Wheels for All and its collaborators demonstrates that cycling can be truly inclusive.
  • Visit the Her Spirit Zone for women starting or developing their journey in cycling.
  • Are you adventurous and love the outdoors? Then visit the Bikepacking and Adventure Biking zone, enjoy drop in clinics and info from top brands and if you have the kids with you then try out the Strider Balance Bike feature or the Huffy Family Zone (FYI adults are also able to try their amazing range of bikes here too!)
  • Have you ever wondered what you would do if you were out on a ride and something goes wrong? Visit the CPR feature to learn what to do when things don’t go to plan.
  • Finally, visit Bikeability Trust and Dr Dan Bishop of Brunel University London to take part in the the virtual reality cycling experience.
  • Are you a bit of a last-minute Larry and don’t have your Father’s Day present yet? This is a perfect place to spend time with your Cycling mad Dad or to grab the perfect gift.

Thank you for spending your time with us and we truly hope you enjoy the second edition of the National Cycling Show!

If you’d like to share any feedback about the event (good or constructive) then please do contact me at any time – your feedback is important and helps us build a better event for the future, so look out for the visitor survey post event too.

Thank you again for coming.

Declan Brooks

Declan Brooks

Declan Brooks is a professional BMX rider from the United Kingdom who gained international recognition after winning a bronze medal in the BMX freestyle event at the 2021 Olympic Games. Born and raised in England, Brooks began riding BMX at a young age and quickly developed a passion for the sport.
Known for his technical skills and original riding, Brooks has become a prominent figure in the BMX freestyle community. His dedication to the sport has led him to numerous victories at competitions around the world, solidifying his reputation as one of the top riders in the sport.

Kara Beal

Kara Beal

Kara Beal, Mountain Bike Rider has documented her journey learning how to ride since the very first day picking up an MTB. This has gained her a huge social media following over the years which she hopes that by creating her videos online showing her struggles and success it will inspire other people to get out there and give it a go as well as that bikes really are for everyone!

The Athertons

The Athertons

The Atherton siblings – Gee, Rachel, and Dan – are synonymous with extreme sports, particularly mountain biking. Hailing from the rugged terrain of Wales, they’ve collectively conquered the most challenging courses and left an indelible mark on the world of downhill mountain biking.

Ben Deakin

Ben Deakin

Ben Deakin is a professional Mountain Bike Rider who is a former Royal Marine Commando, From being shot on the battlefield of Afghanistan to racing his bike as an Elite Downhill racer with a number of podiums nationally and internationally to his name, He’s made the transition to making a career from riding his bike around the world and documenting it through the means of social media! #OiOi

Sir Bradley Wiggins CBE

Sir Bradley Wiggins CBE

Sir Bradley Marc Wiggins, is a British former professional road and track racing cyclist, who competed professionally between 2001 and 2016.

He began his cycling career on the track, but later made the transition to road cycling. He is the only rider to have won both World and Olympic championships on both the track and the road, as well is winning the Tour De France.

He has won the leader’s jersey in each of the three Grand Tours of cycling, and held the world record in team pursuit on multiple occasions.

He won a gold medal at four successive Olympic Games from 2004 to 2016, and held the record as Great Britain’s most decorated Olympian with 8 medals.

Join the Tour De France and Olympic winning Medallist as he discusses his fantastic career, what brought him to cycling, and everything in-between!

Jo Rowsell

Jo Rowsell

Joanna Rowsell Shand MBE is a cyclist on the Great Britain team and two times Olympic Champion from London 2012 and Rio 2016.

Joanna began competitive cycling relatively late – aged 16 – having been talent spotted at school aged 15. Joanna wasn’t a cyclist at all previously and having been talent spotted was faced with a steep learning curve into the world of cycling skills and tactics. Perseverance lead to junior National Titles and representing Great Britain at the junior World Championships in only her second year of racing.

Joanna grew up in London but after finishing her A Levels relocated to Manchester to be a full time cyclist and within 9 months won her first World Title in the women’s Team Pursuit. A series of setbacks throughout 2010 put Joanna’s place on Team GB in jeopardy as she subsequently suffered a bad year in 2011, but she battled back to become World Champion, World Record holder and Olympic Champion in 2012.

After the London Olympics Joanna focussed more on individual events and in 2014 completed the World Championships and Commonwealth Games double with gold medals at both events in the Individual Pursuit that year.

Joanna again made Team GB in 2016 for the Rio Olympics but this time the team went in as the underdogs having not won the World Title that year. However the team blew the competition away to take a gold medal again and 3 new World Records in the process.

Duke Agyapong

Duke Agyapong

Duke Agyapong is an athlete, activist and model who uses their platform to inspire others to explore the joys of cycling.

Their passion as a competitor also extends to their advocacy work, where they strive to make cycling a more inclusive sport and activity. As one of the few black faces in cycling, they see an opportunity to grow the sport to a more diverse audience.

Duke is also a poet and mental health activist, who speaks candidly and in detail about how they use training and a number of other approaches to maintain their mental health. One such approach is their poetry, which can be found published and on their social media platforms.

Duke is the face of Rapha cycling, and a model for a number of high-end fashion brands.

Mark Beaumont

Mark Beaumont

Mark Beaumont is a TV presenter and broadcaster, record breaking round the world cyclist and ultra endurance adventurer.  Mark first made fame for an 18,000 mile round-the-world bike race, where he smashed the previous World Record by a staggering 82 days. He followed this with a 13,000 mile ride down the length of the Rockies and Andes, climbing the highest mountains in Alaska and Argentina. Off the bike, he has ocean rowed through the high Arctic and survived after capsizing whilst rowing the Atlantic.

 

In 2015, Mark achieved another World Record when he cycled 6,718 miles the length of Africa, solo, in just 41 days, 10 hours and 22 minutes, destroying the previous record.

 

In 2017, Mark again smashed the World Record for circumnavigation when, with support, he completed the cycling journey in just 78-days, 14-hours & 40-minutes

 

Mark’s story is a personal roller-coaster of mental and physical endurance as well as a fascinating insight into the world we live in. He is an accomplished motivational speaker, his experiences of planning and executing two successful expeditions enabling him to talk with great insight on motivation, team management, logistical planning, risk assessment and successful project management.

Jack Carthy

Jack Carthy

Jack Carthy is a MTB and Trails rider from Yorkshire. At only 26 years old, Jack has accumulated 21 World Cup wins, 4 UCI World Cup wins and is a 10x UCI World, 5x European Trials Champion.

Darren Hyland

Darren Hyland

Darren has been involved with bikes for as long as he can remember, as a youth he raced BMX and then in his late teens he moved into triathlon. He has been a keen mountain biker for over 30 years.

He perused a career in education, teaching engineering amongst other things. However bikes have always been his passion and after teaching for 20 years he left to follow this dream.

Initially spending 5 years working as a bike mechanic, during this time he set up his own mobile mechanics business. This In turn led to him becoming a Cytech trainer and educator delivering Cytech training in Milton Keynes.

Matt Stephens

Matt Stephens

Matt had a successful racing career – he loved to attack and loved to climb, bringing him some successful results. Most notably, Matt rode away from the pack in 1998 to with the British National Road Race Championships.  Matt also took part in the 2000 Giro D’Italia, however was sadly not blessed with luck and injury and illness forced him out of the event half way.

After his retirement from racing (and the police force) 11 years ago, fortunately Matt stayed in the sport as a wonderfully knowledgeable and enthusiastic commentator on Eurosport, GCN and RCS.  Matt is also a regular presenter of digital and live content for Sigma Sports, Zwift and other cycling and lifestyle brands.

Image supplied by Ineos Grenadiers.

Rebecca Charlton

Rebecca Charlton

Moderator, Event host, Cycling TV presenter & journalist

Rebecca can be found regularly moderating and hosting large-scale stage panel sessions and Q&As at events such as Rouleur Live, The National Cycling Show and other corporate brand launches. She also presents cycling coverage on channels including Eurosport/Discovery and ITV, and led the in venue commentary at Ford RideLondon.

Having raced in several disciplines of competitive cycling from a young age Rebecca brings a particular wealth of knowledge on the sport. Rebecca is also a popular contributor on Road CC, including presenting online content pieces and recently as the face of  Bump and Ride series documenting her pregnancy journey and cycling and sharing valuable experiences. Rebecca also wrote for the record-breaking Rouleur Issue 101, and has also co-written two cycling fitness books with Bloomsbury.

Lee Niven

Lee Niven

Having started out as an apprentice at a local bike shop and working his way up to becoming a UCI World Cup Mechanic, all whilst being a passionate and experienced cyclist himself, Lee’s career in and around bikes has spanned 35 years covering a variety of roles. Now owning his own bike shop and running one of Cytech’s training locations, Spokes People (formerly PJCS), Lee delivers bike mechanics training to a variety of people ranging from enthusiasts wanting to look after their own bikes to professionals looking to further their own careers.

 

Join Lee, at the National Cyclin Show, as he heads up workshops and sessions in the Bike Clinic, giving you all the advice and guidance you need to keep your bikes in top form.

Agenda

There will be unmissable sessions across all the show feature areas:

The Inspiration Stage

The Bike Clinic

The Bikepacking and Adventure Biking Zone

Fusion Freestyle Performances

Take a look at the weekends stage schedules below:

Take a look at the assortment of sessions and demos taking place across the weekend below. Timings are to be confirmed, and we still have a few exciting announcements to make, so make sure to keep checking back on this page to keep up to date.

Saturday

Welcome to the National Cycling Show 2024

The Inspiration Stage

Matt Stephens

Rebecca Charlton

9:45 - 10:30

Fireside chat with Mark Beaumont

Join us for an interview with Mark Beaumont, a TV presenter, broadcaster, and record-breaking round-the-world cyclist.

Mark's incredible feats include smashing the world record for circumnavigation by bike and solo cycling across Africa in just 41 days. His adventures include a 13,000-mile ride through the Rockies and Andes, as well as ocean rowing through the high Arctic and surviving a capsizing incident while rowing the Atlantic.

Learn more about Mark's incredible experiences in cycling, in this not-to-miss interview.

The Inspiration Stage

Mark Beaumont

10:45 - 11:15

Talking trails with World Champion Jack Carthy

Meet Jack Carthy, the trailblazing MTB and Trials rider hailing from Yorkshire. With an impressive track record boasting 21 World Cup victories, 4 UCI World Cup titles, and the prestigious titles of 10-time UCI World and 5-time European Trials Champion, Jack Carthy, at just 26, epitomizes excellence and dominance in his sport.

The Inspiration Stage

Jack Carthy

12:15 - 12:45

Behind the scenes with Atherton Bikes

Crafting their legacy from the heart of Wales, Atherton Bikes embodies a relentless pursuit of excellence in design and performance.

Join us as we explore the intricacies of their design process, fueled by passion, precision, and a commitment to pushing the boundaries of what's possible on a MTB.

The Inspiration Stage

Atherton bikes

13:00 - 13:30

Session to be announced

Keep checking back on this page to see updates

The Inspiration Stage

Speaker to be announced!

13:45 - 14:30

Welcome to the world of Cyclo-Cross racing

Dive into the mud, sweat and speed of cyclo-cross. Join our guest panel as they discuss the various elements of participating in and enjoying this exciting race format.

The Inspiration Stage

Grity sustainable sports apparel

14:45-15:30

Meet Mountain Bike content creator Kara Beal

Introducing Kara Beal, the Mountain Bike Rider whose journey from novice to seasoned rider has resonated deeply with a growing online community.

Through her honest documentation of the learning process, Kara has cultivated a significant following, aiming to inspire others to embrace biking and recognize its accessibility to all.

Join us as we explore Kara's journey, and learn about her experiences and work in

The Inspiration Stage

Kara Beal

Timings TBA

Learn practical advice from our Bike Clinic experts across the several hands-on workshops taking place across the weekend

The Bike Clinic

Lee Niven

Darren Hyland

Timings TBA

Watch the Fusion Extreme riders perform stunts and tricks in demos and performances through the weekend

BMX & MTB Live Performances

Fusion Extreme

Sunday

Welcome to the National Cycling Show 2024

The Inspiration Stage

Matt Stephens

Rebecca Charlton

9:45 - 10:30

Fireside chat with Sir Bradley Wiggins CBE

Meet Sir Bradley Wiggins, the British cycling icon who transcended both track and road racing.

With victories in the Tour De France and multiple Olympic gold medals spanning four Games, Wiggins' career is the stuff of legends. Join us as he shares insights into his incredible journey, from humble beginnings to Olympic and Tour glory.

The Inspiration Stage

Sir Bradley Wiggins CBE

11:00 - 11:30

Session to be announced

Keep checking back on this page to see updates

The Inspiration Stage

Speaker to be announced!

11:45 - 12:15

Fireside chat with double Olympic Champion, Jo Rowsell MBE

Meet Joanna Rowsell Shand MBE, the remarkable cyclist and two-time Olympic Champion from London 2012 and Rio 2016.

Starting her cycling journey at 16 after being talent spotted at school, Joanna swiftly rose through the ranks, clinching junior National Titles and representing Great Britain at the junior World Championships both on the road and the track.

Despite setbacks, her perseverance led to a string of victories, including World Titles, World Records, and Olympic gold medals.

The Inspiration Stage

Jo Rowsell

12:30 - 13:00

Meet BMX superstar Declan Brooks

Declan Brooks is a professional BMX rider from the United Kingdom who gained international recognition after winning a bronze medal in the BMX freestyle event at the Tokyo Olympic Games.

Hear from Declan as he discusses the work required to make it in the BMX scene and his experience competing in the first Olympic BMX comp.

The Inspiration Stage

Declan Brooks

13:15 - 13:45

Fireside chat with Duke Agyapong

Duke is an athlete, activist and model who uses their platform to inspire others to explore the joys of cycling.

Hear from Duke as they discuss their experience as a competitor and advocate, striving to make the world of cycling a more diverse and inclusive space.

The Inspiration Stage

Duke Agyapong

14:00 - 14:30

Meet Mountain Bike Legend Ben Deakin

Ben Deakin is a former Royal Marine Commando, turned professional Mountain Bike Rider and content creator.

Hear about Ben's experiences and see behind the scenes of his journey bringing his MTB adventures to our screens.

The Inspiration Stage

Ben Deakin

14:45 - 15:30

An interview with the legendary mountain bike family, the Athertons

Gee, Rachel, and Dan Atherton are synonymous with mountain biking.

Hailing from the rugged terrain of Wales, they’ve collectively conquered the most challenging courses and left an indelible mark on the world of downhill mountain biking.

The Inspiration Stage

The Athertons

Atherton bikes

Learn practical advice from our Bike Clinic experts across the several hands-on workshops taking place across the weekend

The Bike Clinic

Lee Niven

Darren Hyland

Watch the Fusion Extreme riders perform stunts and tricks in demos and performances through the weekend

BMX & MTB Live Performances

Fusion Extreme

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